diff --git a/tools/build_all_firmwares.sh b/tools/build_all_firmwares.sh
index 1d324da1f..54dd55d78 100755
--- a/tools/build_all_firmwares.sh
+++ b/tools/build_all_firmwares.sh
@@ -3,7 +3,7 @@
 
 # These vars can be overriden by env variables
 echo "Makefile flags: ${MKFLAGS:=-j8}"
-echo "Destination:    ${DEST:=firmwares}"
+echo "Destination:    ${DEST:=firmware}"
 echo "Produce stats?: ${STATS:=false}"
 
 # Which parts to skip for the 256kb version?